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Flora Food Group is a global leader in plant-based foods, driving positive change for both people and the planet through its established power brands and its investment in cutting-edge food research. Flora Food Group is a market leader across our four core categories – Plant-based Butters and Spreads, Creams, Liquids and Cheeses – providing delicious, nutritious food that is better for our health and our habitat.
Flora Food Group serves 90 countries worldwide and has over 100 scientists working at the Upfield Food Science Centre in the heart of Europe’s ‘Silicon Valley of Foods’. They work to innovate, renovate and refresh Upfield’s product portfolio, including power brands like Flora, Becel, ProActiv, Rama, Country Crock, BlueBand and Violife.
In 2020, Flora Food Group (formerly known as Upfield) entered into its first agreement with Earthworm Foundation. This partnership primarily focused on palm oil traceability and deforestation monitoring, utilising Starling satellite monitoring co-developed by Earthworm and Airbus.
In 2022, Flora Food Group became a member of Earthworm Foundation, expanding its collaboration to include the pulp and paper supply chain. Additionally, in 2023, Flora Food Group invested in Earthworm's Southern Central Forest Spine (SCFS) Landscape. This initiative supports local stakeholders in developing pathways for regenerating lives and nature, enhancing supply chain and farmer resilience, and achieving responsible sourcing goals.
Flora Food Group announces that all of the palm oil directly purchased by them is 100% physically RSPO Certified Sustainable.
Flora Food Group and Earthworm Foundation sign their first Client Services Agreement, focusing on palm oil supply chain traceability, deforestation monitoring through the Starling Web Portal and supplier engagement to address grievances and determine actions to follow.
Flora Food Group becomes a member of Earthworm Foundation, committing to work together on an ongoing journey of transformation and innovation to respect people and nature in their value chains.
Flora Food Group becomes a contributor for the Southern Central Forest Spine (SCFS) Landscape in Malaysia, to improve livelihoods of independent smallholders, and protect remaining forest from conversion.
As Flora Food Group starts pioneering a more sustainable, plastic-free, fully recyclable packaging, they engage Earthworm to uptake a supply chain risk assessment for the pulp & paper supply chain as well as their grievance management.
Palm oil is a highly versatile and inexpensive vegetable oil used in many consumer goods products. It is also an extremely efficient crop, producing as much as 10 times per hectare as other vegetable oils. But its role as a major driver of economic growth is also associated with the loss of tropical forest habitats.
In October 2019, Flora Food Group achieved 100% RSPO Sustainable Certification for all purchased palm oil. They have since engaged with Earthworm to ensure traceability and transparency in their palm supply chain. They use Starling Satellite monitoring to safeguard forests, actively support Earthworm’s landscape initiatives, and work closely with suppliers to promote direct transformation in workers' and farmers' rights.
Forests are under pressure from human activity that results in forest loss and degradation. The pulp and paper industry can be one of these pressures, as trees from all over the world feed global demand for paper based materials. Recycled fibre is gaining popularity but virgin fibre from trees remains the main source for a variety of reasons.
Flora Food Group is a pioneer in innovation, moving from plastic to paper in its packaging. In 2022, it created the world’s first paper-based tub for chilled foods. Since paper is a high-deforestation-risk material, it has also started working with Earthworm on its pulp risk assessment and grievance monitoring since 2023. It is committed to responsible sourcing and achieved 99% FSC/PEFC Certification in 2022.